The Icon

Wherever you go in the world, it’s always refreshing to see something you recognise. That green bottle, the red star, the smiling ‘e’… like an instant welcome from an old friend. Cold, fresh, high quality Heineken. Enjoyed near and far since 1873.


We’re proud that every Heineken in every country always has the same consistent quality and taste, yet important to remember beer doesn’t like air. It affects the fresh crisp taste. A world-class Heineken deserves world-class protection: a firm foam head. It’s a seal that keeps the air out and the fine bubbles in and makes sure you can enjoy the taste as it meant to be.

The Can

On the beach, at a party or on the go? Feel and enjoy wherever you are a true touch of class with a cold can of Heineken, the refreshing taste that is kept safe from light and air. Be reassured the can saves the balanced richness in taste, the refreshing clarity and a beautiful golden-yellow colour inside.

Extra Cold

When the temperature starts to rise, it’s time for Extra Cold Heineken. Order a smooth draught from the frozen column. Or choose an ice-cold bottle from the Sub Zero fridge. Both chilled to zero-degree perfection for longer lasting refreshment. What better way to stay cool?

Club Bottle

Smart. Sophisticated. Extremely stylish. Our limited edition bottle is coming to best clubs all across the world. And it’s dressed to impress. Why not come and join us for a great night out?

The Sub

All the chilled freshness of draught beer, delivered by none other than… you! This iconic at home draught beer appliance delivers on a promise. Pouring a perfect beer was never this easy. Or eye-catching; The SUB was designed by Marc Newson.


Can’t get to a bar? So bring the bar to you. The DraughtKeg is filled with five litres of fresh and refreshing draught Heineken. Just raise your glass, tap and pour. Party? Barbeque? The big match? Serve your guests the perfect glass of smooth, cold Heineken.

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