We are delighted to expand our fantastic 25-year relationship with UEFA through to the UEFA Women’s EURO 2022 and 2025. This expansion demonstrates Heineken®’s continued commitment to being an advocate and supporter of the whole of European football, women’s and men’s, and the amazing fans, players and coaches who make these tournaments so special. Taking place from 6th to 31st July in England, the 2022 tournamount will run across 9 stadiums and have 15 other nations joining us cheering on our favourite team. All leading to an exciting final which will take place at Wembley Stadium on the 31st July 2022.
For more information, visit https://www.uefa.com/womenseuro/
Heineken® is giving sports fans more reasons to cheer through our “Cheers to all fans” campaigns. The hope, the cheers, the suspense, the celebration - and having the very best of times before, during and after a sports event… it’s what fans want, now more than ever. That’s why Heineken® is announcing new partnerships to provide even more top performances for fans to cheer on with UEFA’s Women’s Champions League, UEFA Women’s EURO 2022 and 2025, and W Series, the international single-seater motor racing championship for female drivers. For Heineken® it’s a new chapter in our commitment to fans, building on thriving partnerships within football and motorsport.