No purchase necessary. Please read these terms and conditions carefully before participating in the contest.

These Terms and Conditions prevail in the event of any conflict or inconsistency with any other communications, including advertising or promotional materials. Entry instructions are deemed to form part of the terms and conditions and by entering this promotion all participants will be deemed to have accepted and be bound by the terms and conditions.  Please retain a copy for your information.

The personal data provided by entrants will only be used by the Promoter for the purpose of conducting the promotion and at all times in accordance with the Data Protection Act 2018 and the Promoter’s Privacy Policy (available at www.heineken.co.uk/legal-hub/heineken-brands-privacy-policy).  From time to time, the Promoter may share entrants’ personal data with their agents/representatives to assist with administering the promotion and contacting entrants (as necessary) and/or fulfilling the prize(s).

 

Terms and Conditions

 

1.   PROMOTER

1.1. The promoter is Heineken UK Limited 6 St. Andrew Square, Edinburgh, Scotland, EH2 2BD ("Promoter").

 

2.    ELIGIBILITY

2.1. The competition is open to residents of United Kingdom aged 18 years or over, excluding employees of the Promoter, their immediate families, agents, or anyone professionally connected with the promotion.

2.2. Proof of age, identity and eligibility may be required.

2.3. Internet access and a valid Instagram account are required.

 

3.    PROMOTION PERIOD

3.1. The promotion opens at 11:00 BST on Thursday 11th June 2026 and closes at 11:00 BST on Thursday 18th June 2026 ("Promotional Period").

3.2. Entries received outside the Promotional Period will not be accepted.

 

4.    HOW TO ENTER

4.1. To enter, participants must:
a) Comment on the designated #FabricOfTheNation promotion post; and
b) Tag a friend who they would share a matchday beer with.

4.2. No purchase is necessary.

4.3. Multiple comments are permitted.

 

5.    ENTRY CONTENT GUIDELINES

5.1. Entries that are incomplete, offensive, defamatory, inappropriate, or otherwise breach Instagram's community guidelines will be disqualified.

5.2. Entries must not include illegal or hateful materials (including without limitation any materials which promote or condone hate or violence against people based on race, ethnicity, colour, national origin, religion, age, gender, sexual orientation, disability, medical status, or other forms of discriminatory intolerance).

5.3. Entries must not infringe on the intellectual property, privacy or other rights of any other person or entity, living or deceased.

5.4. Entries generated by script, macro, automated means or other fraudulent methods will be disqualified.

 

6.    PRIZE

6.1. There is one (1) prize and one (1) winner.

6.2. The winner will receive:
●    One bespoke, one-of-one "Fabric of the Nation" kilt created in collaboration with Heineken and Scottish designer Siobhan Mackenzie.

6.3. Following notification via Instagram direct message, the winner will be invited to submit a football chant of their choice. The chant will be converted into a unique soundwave-inspired design to create the bespoke kilt.

6.4. The Promoter reserves the right to decline any chant submission that is offensive, discriminatory, defamatory, unlawful, promotes excessive drinking, or otherwise deemed unsuitable.

6.5. The final design and production of the kilt shall remain subject to creative, technical and production considerations.

6.6. The prize is non-transferable, non-refundable and no cash alternative will be offered.

 

7.    WINNER SELECTION

7.1. One winner will be selected at random by an independently supervised computer-generated process from all eligible entries received during the Promotional Period.

7.2. The winner will be contacted via Instagram direct message within seven (7) days of the competition closing.

7.3. If the winner does not respond within seven (7) days of notification, the Promoter reserves the right to select an alternative winner. This process will be followed up to a maximum of three times to determine a winner.

7.4. The bespoke kilt will be produced and delivered within a reasonable period following receipt and approval of the winner’s chant submission. Production timelines may vary.

 

8.    WINNER DETAILS

8.1 Winner details will be available from heinekencultureuk@wearetheromans.com from 18th June 2026 until 16th July 2026.  By entering the promotion, each participant acknowledges that in the event of a win their surname and county of residence may be disclosed to persons enquiring, where permitted by law. Any entrant may object to their information being made available in this way or may request that the amount of information made available be reduced, by contacting heinekencultureuk@wearetheromans.com. In these circumstances, the entrant acknowledges that the Promoter may nevertheless disclose the relevant information, and the entrant’s entry, to the Advertising Standards Authority (and/or any other competent authority) if required to do so. By way of example, this may happen where the Promoter is required to demonstrate it has awarded any advertised prizes.

 

9.    PUBLICITY

9.1. By entering, participants agree that their Instagram username and submitted comment may be used by the Promoter for promotional purposes related to the competition.

9.2. The winner may be invited to participate in reasonable publicity associated with the promotion.

 

10.    INSTAGRAM DISCLAIMER

10.1. This promotion is in no way sponsored, endorsed, administered by, or associated with Instagram.

10.2. By entering, participants release Instagram from any responsibility or liability in connection with the promotion.

 

11.    GENERAL

11.1. The Promoter reserves the right to verify all entries and to disqualify any participant who tampers with the entry process or breaches these Terms and Conditions.

11.2. The Promoter reserves the right to amend, suspend or cancel the competition where necessary due to circumstances beyond its reasonable control.

11.3. The Promoter's decision is final and binding and no correspondence will be entered into.

11.4 These Terms and Conditions are governed by the laws of England and Wales and subject to the exclusive jurisdiction of the courts of England and Wales.