SPONSORSHIPS

Ice-cold Heineken and friends.

"We don't just sell beer, we sell fun". When the big boss tells you to do something, you do it. So we added a little fun to the refreshment. The thrill of a UEFA Champions League match kick-off. The adrenaline of a Formula 1® chequered flag. The world’s most famous secret agent doing his thing. You bring you. We’ll bring the refreshment and a little entertainment to go with it.

Formula 1 F1 Heineken

Formula 1® | More than a race

SPONSORSHIPS

Not all Sundays are the same. If you are a F1® fan, you know that some of them have a special meaning.
Formula E 02

Formula E | Electrifying

SPONSORSHIPS

Charge your batteries. Start your engines. Formula E is electric-powered racing and it’s powering up streets across your city.