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Terms & Conditions

Heineken® 150 Promotion


  1. The Heineken® 150 Promotion (the “Competition”) is offered by Heineken Saint Lucia Ltd. (“HEINEKEN”) as a promotion specific to Saint Lucia.
  2. You must accept the following terms and conditions in order to participate in the Competition. By entering into the Competition you confirm that you accept these terms and conditions and are over the age of 18.
  3. These Terms of Use apply to the legal relationship between HEINEKEN and you as a participant in the Competition.
  4. The Competition and these Terms of Use will be governed by the laws of Saint Lucia.
  5. HEINEKEN has the right to, at its sole discretion and without prior notification, change or discontinue any aspect of the Competition and to change or modify the Terms of Use, or any part thereof. Such changes shall be effective immediately upon posting of the modified Terms of Use. If you do not agree to abide by these or any future Terms of Use, please do not continue to participate in the Competition. You are advised to regularly read the Terms of Use for possible changes.
  6. The Competition commences August 25th 2023 at 12:01 am and concludes on December 15th 2023 at 11:59 pm (the “Promotional Period”), and will be conducted in selected outlets across the island. No entries will be accepted outside of the promotional period.




  1. You are eligible to participate in the Competition if you are a resident of Saint Lucia and are 18 years and older.
  2. The following categories of persons are however excluded from participation in the Competition:
    1. Persons employed by, or working for Heineken Saint Lucia Ltd. in any capacity;
    2. Brand advocates of Heineken.
    3. Persons working for third-party companies that are involved in the organization or execution of the Competition.
    4. Immediate families of persons directly involved in organizing this competition
    5. Owners, managers, and employees of local restaurants and bar outlets.
  3. HEINEKEN has the right to, at its sole discretion and without prior notification, exclude you from participation on reasonable grounds. Circumstances in which HEINEKEN can exclude you from participation include but are not limited to, non-compliance with these Terms of Use or attempts to compromise the Competition in any way.


Rules of Entry


  1. To participate in the Promotion, purchase six Heineken® or Heineken® 0.0 250ml bottles manufactured by Heineken Saint Ltd. (the ‘Participating Product’) from any participating outlet.
  2. Doing so redemption vouchers will be issued to the customer. One redemption voucher will be generated for every purchase of five Participating Products with a unique code to enter the draw to win.
  3. Having received a qualifying voucher, follow the below steps to enter the Promotion:
    1. Simply scan the code, or visit the website listed on the voucher.
    2. Enter the unique code featured on the voucher, and submit the requested information.
  4. You may enter only once with each qualifying voucher.


The Prizes

  1. The total amount of prizes that can be won in the Competition are:
  • One trip to the Sint Marteen Heineken® Regatta in 2024. If you win a Trip Prize you will win a trip for 2 persons and HEINEKEN will pay for travel and hotel accommodation arrangements for s person. This will also include spending money; however, note Heineken will not pay for travel documents.
  • Other Heineken merchandise will also be given away weekly during the promotion at selected participating outlets.


ONLY APPLICABLE TO THE WINNERS TO THE FINALS: HEINEKEN will contact the winners of the prizes via e-mail/ telephone. The winners of the Prize will need to:

  • have a current and valid passport and provide HEINEKEN with a copy thereof;
  • be 18 and over and of legal drinking age in the country where the Prize will take place;
  • obtain a travel visa (if needed) to the place where the trip will take place;
  • Possess a visa to the United States of America in the event the itinerary requires a transit stop in the US.
  • be in good general health and good physical and mental condition for traveling and provide evidence thereof 3 business days prior to departure date;
  • Have sufficient health and travel insurance to be able to travel to the country where the city trip will take place and provide HEINEKEN with a copy thereof.


  1. The prizes cannot be sold, changed, or exchanged for money or for other prizes and the prizes are not transferable.
  2. Participants can submit an unlimited number of entries. Persons can win multiple weekly prizes; however, a participant can only win 1 trip to the Finals.
  3. HEINEKEN’s decision in relation to any aspect of the Competition is final and binding. No communication will be entertained in this regard.
  4. In the event of any external circumstances beyond HEINEKEN’s control, HEINEKEN is not obliged to compensate the winners, which includes but is not limited to; postponement of the match; trip interruption due to natural disaster, terrorist incident, government shutdown, strike; accidental death or dismemberment; injury or sickness resulting in hospitalization; emergency medical evacuation; death repatriation; cancellation or delay of flights and other travel hassles; delayed, lost or stolen baggage, travel documents or personal effects etc.


You hereby agree to indemnify and hold HEINEKEN and each of its brands, subsidiaries, affiliates, related companies, advertising and promotion agencies and each of its and their respective directors, employees, agents and representatives (the “Released Parties”) harmless from and against any losses, damages, rights, claims, or cause of action of any kind arising, in whole or in part, directly or indirectly, out of participation in the Competition or arising in connection with a prize. The Released Parties shall not be responsible for lost, late, misidentified or misdirected entries or telecommunication or computer hardware or software performance errors, delays or failures.





Intellectual property

  1. All intellectual property rights on the Site are owned by HEINEKEN Brouwerijen B.V., a company registered in Amsterdam, the Netherlands.
  2. The storage or reproduction of (a part of) the Site in any external site is prohibited without the express written consent of HEINEKEN.

Material of others

Hyperlinks on the Site may direct visitors to external websites which are maintained by others. HEINEKEN shall not be liable for the contents and the functioning of such external websites. HEINEKEN shall also not be liable for the quality of products or services which may be offered on such external websites.



By accepting the Grand Prize, each winner agrees to being interviewed, photographed and filmed during and related to the Grand Prize and agrees to provide all active cooperation with any promotional activities and reasonable publicity arising from the prize. All resultant material, including participants' name, image and comments, may be used by the HEINEKEN for promotional and marketing purposes in any manner whatsoever, including print, broadcast and internet, without further reference and free of charge.

Privacy and data protection


  1. The personal data provided by you in the context of this Competition will be processed by HEINEKEN in accordance with our privacy and cookie policy.
  2. Your relevant personal data as first name, last name, email address etc. will be stored by HEINEKEN, in order to be able to appoint winners of the prizes and to execute the prizes.
  3. Your privacy is very important to us and all information collected will be handled responsibly.
  4. By completing the entry form, the personal data provided by you in the context of this Competition you consent to Windward & Leeward Brewery Ltd. and its affiliates to sharing product and marketing material to you via the information you have provided.