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Terms & Conditions

Heineken® Cheers To All Fans Promotion

You hereby agree


  1. The Heineken Saint Lucia Ltd. Cheers To All Fans Promotion (the “Competition”) is offered by Heineken Saint Lucia Ltd. (“HEINEKEN”) as a promotion specific to Saint Lucia.
  2. You must accept the following terms and conditions in order to participate in the Competition. By entering into the Competition you confirm that you accept these terms and conditions and are over the age of 18.
  3. These Terms of Use apply to the legal relationship between HEINEKEN and you as a participant in the Competition.
  4. The Competition and these Terms of Use will be governed by the laws of Saint Lucia.
  5. HEINEKEN has the right to, at its sole discretion and without prior notification, change or discontinue any aspect of the Competition and to change or modify the Terms of Use, or any part thereof. Such changes shall be effective immediately upon posting of the modified Terms of Use. If you do not agree to abide by these or any future Terms of Use, please do not continue to participate in the Competition. You are advised to regularly read the Terms of Use for possible changes.
  6. The Competition commences March 15 2022 at 12:01 am and concludes on May 28 2022 at 11:59 pm (the “Promotional Period”), and will be conducted in selected outlets across the island. No entries will be accepted outside of the promotional period.



  1. You are eligible to participate in the Competition if you are a resident of Saint Lucia and are 18 years and older.
  2. The following categories of persons are however excluded from participation in the Competition:
    1. Persons employed by, or working for Heineken Saint Lucia Ltd. in any capacity;
    2. Immediate family members of employees of HEINEKEN
    3. Brand advocates for HEINEKEN brands.
    4. Persons working for third party companies that are involved in the organization or execution of the Competition.
    5. Immediate families of persons directly involved in organizing this competition
    6. Owners, managers and employees of local restaurants and bar outlets.
  3. HEINEKEN has the right to, at its sole discretion and without prior notification, exclude you from participation on reasonable grounds. Circumstances in which HEINEKEN can exclude you from participation include but are not limited to, non-compliance with these Terms of Use or attempts to compromise the Competition in any way.


Rules of Entry

  1. To participate in the Promotion, a Participant must do the following;
    1. Purchase Heineken® or Heineken® 0.0 250ml bottles manufactured by Heineken Saint Lucia Ltd. (the ‘Participating Product’) from any participating outlet.
    2. One entry form will be issued with every bucket of participating product.
    3. Fill out the entry form with the required contact information, and enter into the box provided
  1. One entry form will be generated for every purchase of four Participating Products at participating outlets to enter the draw to win.
  2. You may enter only once with each qualifying entry form.



The Prizes

  1. The total amount of prizes that can be won in the Competition are:
  • One grand prize of a 65” TV Home Watch Kit
  • Other Prizes of Heineken® UEFA official merchandise will also be given away during the promotion period.
  1. Prizes awarded may not be exactly as illustrated in displays or marketing for the giveaway.
  2. There is no limit on the number of entries a Participant may have, however each Participant is only eligible to win only once.

ONLY APPLICABLE TO THE GRAND PRIZE WINNERS: HEINEKEN will contact the winners of the prizes via e-mail or telephone. The winners of the Prize will need to

  1. be 18 and over and;
  2. a resident of Saint Lucia


  1. Unless otherwise stated the prizes cannot be sold, changed or exchanged for money or for other prizes (in whole or in part) and the prizes are not transferable.
  2. Participants can submit an unlimited number of entries. Persons can win multiple instant prizes; however, a participant can only win one Grand Prize.
  3. HEINEKEN’s decision in relation to any aspect of the Competition is final and binding. No communication will be entertained in this regard.
  4. In the event of any external circumstances beyond HEINEKEN’s control, HEINEKEN is not obliged to compensate the winners.


  1. All prizes are subject to availability at the time redemption is made and the winners details are delivered to the HEINEKEN. HEINEKEN reserves the right to cap or amend the prize structure as it deems fit with no liability whatsoever.
  2. HEINEKEN reserves the right to offer an alternative prize, for any reason and without prior notice to the Participant nor liability to the participating outlet.
  3. If alternative prizes involve manufactured items, they shall be subject to the manufacturer’s terms and conditions for warranty, service and maintenance, and HEINEKEN does not accept any responsibility for them. In particular, prizes are provided by HEINEKEN are “AS IS” without warranties of any kind, including warranties of merchantability, satisfactory quality, non-infringement of intellectual property, or fitness for any particular purpose.


  1. You hereby agree to indemnify and hold HEINEKEN and each of its brands, subsidiaries, affiliates, related companies, advertising and promotion agencies and each of its and their respective directors, employees, agents and representatives (the “Released Parties”) harmless from and against any losses, damages, rights, claims, or cause of action of any kind arising, in whole or in part, directly or indirectly, out of participation in the Competition or arising in connection with a prize. The Released Parties shall not be responsible for lost, late, misidentified or misdirected entries or telecommunication or computer hardware or software performance errors, delays or failures.




Intellectual property

  1. All intellectual property rights on the Site are owned by HEINEKEN Brouwerijen B.V., a company registered in Amsterdam, the Netherlands.
  2. The storage or reproduction of (a part of) the Site in any external site is prohibited without the express written consent of HEINEKEN.

Material of others

  1. Hyperlinks on the Site may direct visitors to external websites which are maintained by others. HEINEKEN shall not be liable for the contents and the functioning of such external websites. HEINEKEN shall also not be liable for the quality of products or services which may be offered on such external websites.



  1. By participating in the Promotion, participants grant Heineken Saint Lucia Ltd. the right to use their name and/or images in promotional materials to be deployed on TV, radio, print, digital and social media. Participants shall not be entitled to any form of compensation for the reposting or usage of their name and/or images and shall indemnify HEINEKEN and its associated companies against any third party claims, losses and damages that may arise as a result of the usage of these posts, name(s) and/or images.

Privacy and data protection

  1. The personal data provided by you in the context of this Competition will be processed by HEINEKEN in accordance with our privacy and cookie policy.
  2. Your relevant personal data as first name, last name, email address etc. will be stored by HEINEKEN, in order to be able to appoint winners of the prizes and to execute the prizes.
  3. Your privacy is very important to us and all information collected will be handled responsibly.
  4. By completing the entry form, the personal data provided by you in the context of this Competition you consent to Heineken Saint Lucia Ltd. and its affiliates to sharing product and marketing material to you via the information you have provided.