Brewing a great tasting Heineken® 0.0 beer, is it even possible?
Our master brewers started from zero and spent years exploring, brewing, and tasting before they finally created a recipe defined by its refreshing fruity notes and soft malty body - perfectly balanced. One that deserves the Heineken mark. Of course, with the uncompromising Heineken characteristics since 1873: made with top ingredients and Heineken’s unique A-Yeast. It wasn’t easy, but not impossible.
Heineken® 0.0 is a refreshing non-alcoholic lager, brewed with a unique recipe for a distinct balanced taste, which now allows you to enjoy a Heineken® beer at any time of day. At Heineken®, we believe any beer carrying our name should reward the drinker and help them enjoy the moment. We challenged our Master Brewers to apply all their expertise to brew the best possible non-alcohol beer. The result is a 0.0 beer brewed for beer lovers, by beer lovers.
Heineken 0.0 has perfectly balanced taste with refreshing fruity notes and soft malty body. Heineken 0.0 is double brewed while alcohol is removed and blended with natural flavours.
Heineken 0.0% tastes different to regular Heineken. It has the same characteristic fruity notes, but with a soft malty body. In Heineken 0.0 we use the same quality ingredients in regular Heineken (Water, malted barley, hop extracts and A-yeast) complemented with a natural flavour.
Heineken 0.0 is intended for non-Muslims aged 21 and above.
Heineken 0.0 has only 21 cal/100ml, so a 330ml can/bottle has 69 calories.
Please refer to a medical practitioner before consuming any product with medication or while pregnant.
Heineken® 0.0 is available in 110 markets around the world, including Europe, North America, South Africa, Russia, Vietnam and Australia. Heineken® 0.0 first launched in 2017 in Netherlands and Germany, followed by UK and France. This was driven by retailer innovation introduction timings and product availability.
Heineken 00 is now available at Aeon, Aeon Big, Giant Supermarket, Giant Hypermarket, Jaya Grocer, Mercato, Cold Storage, TMC Bangsar, TF Value-Mart, Billion, MyNews and 7Eleven across Peninsular Malaysia.
Heineken® 0.0 is double brewed with the same ingredients as used for Heineken® Original (Water, Barley Malt, Hop Extracts, and Heineken® A-Yeast). We gently remove the alcohol with vacuum distillation and blend the brew to perfection with natural flavourings.
Heineken® 0.0 is lower in calories than most non-alcoholic competitor beers. We only add natural flavourings after removal of alcohol, no other additives like sugar are added. Heineken® 0.0 further contains the same quality ingredients as Heineken® Original.
Heineken® 0.0 does not contain additives like sugar, only natural flavourings. Sugars in Heineken® 0.0 come from the barley malt. In alcoholic beers, all malt sugars are fermented into alcohol through the yeast. Whilst in non-alcoholic beers some malt sugars remain in the beer, for a very balanced taste. Heineken® 0.0 is low in sugars (according to European regulations) and contains 1.3 g sugars/100 ml. While for example processed orange juice contains approximately 9 g sugars/100 ml.
