Everything you sit on has been reused or recycled. These cushions are made from recycled Heineken uniforms and this bench was once an elm tree that fell naturally near our brewery in Amsterdam.
The Heineken® Greener Bar is a completely new entertainment experience for Heineken®, that uses new building methods, materials and technologies focused on improving how we upcycle, recycle and reuse materials. Through its innovative design, the Heineken® Greener Bar will help to reduce waste, water, emissions, and energy usage, ultimately creating a more sustainable bar solution for the events industry.
The Heineken® Greener Bar acts as a hub for collaboration and learning, allowing motorsport and existing distribution partners the chance to connect and test new sustainable innovations that could help make the world a little greener every day.