To transport the bar, we'll use trucks from our partner DHL. These use biofuel, which burns cleaner than gasoline, resulting in fewer emissions, and is fully biodegradable.
The Heineken® Greener Bar is a completely new entertainment experience for Heineken®, that uses new building methods, materials and technologies focused on improving how we upcycle, recycle and reuse materials. Through its innovative design, the Heineken® Greener Bar will help to reduce waste, water, emissions, and energy usage, ultimately creating a more sustainable bar solution for the events industry.
The Heineken® Greener Bar acts as a hub for collaboration and learning, allowing motorsport and existing distribution partners the chance to connect and test new sustainable innovations that could help make the world a little greener every day.