The Project

Irish pubs are the beating heart of Ireland’s social scene, the soul of Irish culture, where stories and conversations resound within their walls. These pubs are culturallandmarks, and Heineken believes they should be treated as such. To help preserve these historical Irish pubs, we are transforming them into museums. Visit the virtual exhibitions to learn more about the collections that are housed within these great Irish pubs.

Toners Pub

Toners is a traditional Dublin pub on Baggot Street. James Toner bought the current pub in 1912, but it first opened its doors on this site in 1734.
The place is also known for being a literary pub where many writers, starting with James Joyce, spent time drinking and socializing.

TONERS Img SMALL2
Toners Toners
GET TO KNOW

Paul Corcoran

MANAGER AT TONERS PUB

Sean's Bar

Sean’s bar in Athlone is said to be the oldest pub in Ireland, Europe, and perhaps even the world. The legend, supported by archeological evidence, states that around 900 AD a man called Luan established an inn on its grounds.

SEANS Img SMALL
Seans Seans
A chat with

Timmy Donovan

MANAGER AT SEAN'S BAR

Mother Macs

Mother Macs Public House is one of Limerick’s most iconic buildings. Located on High Street and Upper Denmark Street, it dates back to 1787 and still retains many elements from its historic past.

MAC Img SMALL
Motehr Motehr
A few words with

Mike McMahon

OWNER AT MOTHER MACS

 “Few buildings or businesses maintain the same function over the span of centuries. A visit to a historic public house is a connection back to our own past where generations before, people gathered to talk, drink, eat, sing and play, to flirt and romance, to discuss the great events or the day and set the world to right, to cheer sporting triumph or to drown their sorrows. Irish pubs have been the site for rebellion and betrayal, settings for great literature and places of very real drama. It’s important to protect and preserve our historic pubs so that they can continue to be enjoyed for generations to come.”

GERRY RARRELL - DUBLIN BASED HISTORIAN

Turn Your Pub
Into A
Museum

If you are the owner or manager of a pub
of artistic or historic significance, your
pub could benefit from being turned into
a museum too. Just fill out the form
below and follow the steps necessary to
preserve the pub.

FILL OUT THE FORM

Campaign Finished!

The campaign ended on the 30th of June. Please follow our social to stay up-to-date on the latest campaign info.

Read how we handle your private data here.