CHINESE NEW YEAR 2021 CAMPAIGN

Promotion Mechanics

1. To participate in the Promotion, participants must comply with the steps set out below. By redeeming the prize in accordance with the steps set out below, the Participant agrees to be bound by the Terms of Promotion.

COFFEESHOPS, FOOD COURTS AND CHINESE RESTAURANTS

1. Bottle Cap (Pen Malaysia Only)

Step 1: Purchase any of the following products from participating outlets during the Promotion Period –

• Tiger Beer – large 660ml bottle;
• Tiger Crystal – large 600ml bottle;
• Guinness Foreign Extra Stout – large 640ml bottle;
• Heineken – large 640ml bottle

Step 2: Check the bottle cap liner of the purchased products to look for the following Chinese characters “牛” (Niu), with either Star, 1, 2 or 3 marked (see below).

• 
  Bottle Liner Star
• 
  Bottle Liner 1
• 
  Bottle Liner 2
• 
  Bottle Liner 3

(a) Redemption:
Upon finding / collecting the following, the participant will be entitled to redeem the prize as informed by the Organiser -

• One (1) Marked Bottle Cap of “牛” with “Star:
• Participant to call hotline 1800-18-5678 (Monday-Saturday, 9am-6pm) during the Redemption Period (see below) stipulated.
• Participant will require to go through a verification process.
• Upon verification, the participant will be entitled to collect or redeem the prize under the Organiser’s discretion.
• The participant will receive cash payout upon verification.
• One (1) Marked Bottle Cap of “牛” with “1” and “2”:
• Participant to submit bottle cap at the participating outlet for verification during the Redemption Period (see below) stipulated.
• Upon verification, the participant will receive cash payout from the participating outlet.
• Twelve (12) Marked Bottle Cap of “牛” with “3” (Mixed Brands of Tiger Beer, Tiger Crystal, Heineken and Guinness – Large Bottles):
• A participant can redeem one (1) Tiger Ong Lai Bowl Set at participating outlet during the Redemption Period (see below) stipulated, while stocks last.
• Twelve (12) Heineken Marked Bottle Cap of “牛” with “3”:
• A participant can redeem one (1) Heineken Cooler Box at participating outlet during the Redemption Period (see below) stipulated, while stocks last.

1. Instant Reward Promotion – East Malaysia Only

Step 1: Purchase any ONE (1) big bottle from Category 1 AND any TWO (2) from Category 2 (see below).

Category 1

• Guinness Foreign Extra Stout - large 640ml bottle;
• Heineken - large 640ml bottle;

Category 2

• Tiger Beer - large 660ml bottle;
• Tiger Crystal – large 600ml bottle;
• Guinness Foreign Extra Stout - large 640ml bottle;
• Heineken - large 640ml bottle;

Step 2: Redeem ONE (1) Tiger Ong Lai Bowl Set.

SUMMARY:

• Promotion Prizes

All prizes are available for redemption by participants on a first come first served basis whilst the prizes are still available.
Other Terms of Promotion

• The participant agrees that he / she shall:

1. bide by the said terms and conditions accordingly and agrees to cooperate and to follow all directions and/or instructions given to the participant;
2. not dispute nor make any oral or written complaints, public announcements, or statements on the same whether during or after the Promotion Period;
3. not by act or omission, directly or indirectly bring the Organiser into disrepute;
4. not give any product endorsement, any interviews or be involved in any articles or reports in respect of the Promotion or the prize with any third party other than with express written consent of the Organiser;
5. agrees that the participant’s participation in the Promotion does not entitle the participant to wages, salary or any other compensation.

• Submission of the Entry does not guarantee the participant the opportunity to participate in the Promotion. The Organiser has the right to, at its sole discretion and without prior notification, reject, refuse or exclude a participant from participation in the Promotion for reasons, including (without limitation) where the Entry is not complete, illegible, non-compliance or non-fulfilment of any of these Terms of Promotion or attempts to compromise the Promotion in any way.
• At the close of the Promotion Period, the Organiser will review the submitted Entries and select the winners based on correct Entries.
• Prizes are given on a “while stocks last” basis. The Organiser reserves the right to substitute the prize, or any portion thereof, as the case may be, for an alternative prize of equal or greater value should the prizes promoted not be available due to unforeseen circumstances.
• Unless otherwise indicated by the Organizer or its agency, participants must redeem their prizes in person with the winning liner(s) and/or receipt and shall comply with and be bound by all terms which the prizes may be subject to. All prizes must be claimed from the Organiser or its agency within the Promotion Period.
• In the event any participant fails to collect and / or redeem their prizes within the Promotion Period or chooses not to accept their prize, they shall be deemed to have forfeited any and all claims to that prize, which will be dealt with according to the reasonable discretion of the Organiser subject to compliance with any applicable laws.
• The prizes must (where applicable) be used on the dates specified, cannot be sold, changed or exchanged for money or for other prizes and the prizes are not transferable or negotiable and may not be redeemed for cash, credit and/or other items or vouchers in/or part or in full.
• Any tax payable as a result of a prize being awarded is the sole responsibility of the winner/participant.
• The Organiser’s decision in relation to any aspect of the Promotion is final and binding. No communication will be entertained in this regard.
• Save and except for any warranties implied in law (if any), all prizes are used/taken entirely at the risk of the winner in all things, and the Organiser excludes all warranties in connection with any prize to the extent permitted by law. The Organiser makes no representations that the prize will be satisfactory to the winners.
• The Organiser may publicise, broadcast or otherwise disclose a winner’s or participant’s name, character, likeness, statements or any promotional activities concerning the winning of the Promotion, or promotions generally held by the Organiser. The Organiser may promote or advertise that a particular winner won the Promotion. All winners and/or participants hereby agree and consent without reservation or limitation to the use of his/her photos, name, appearance, voice and likeness to and to transmit, copy, publish, copyright, distribute and display it in connection with articles, exhibitions, publicity, advertising, education, trade and/or promotional materials or activities undertaken (“Promotional Materials”) by the Organiser without any additional compensation, notification or permission. Participants and/or winners shall not be entitled to claim ownership and/or other forms of compensation on any of the materials. All winners and participants also hereby agree to waive any rights that he/she may have to inspect or approve any finished products or any advertising copy of the Promotional Materials that may be used, arising directly, indirectly or in connection with the Promotion. Further, all winners and participants hereby agree that they assign all of their rights, titles and interests that they may have in any form of media in which any or all of their photos, names, appearances, voices and likenesses have been captured in connection with the Promotion, along with full rights of assignability, and agree to execute any documents required by the Organiser to give effect to this assignment.

 Release

• The participant agrees to waive, release and discharge the Organiser, its subsidiaries, its affiliates, its related companies, its agencies, sponsors and representatives from and against, any and all liabilities, costs, loss, damages or expenses which the participant or any party claiming through the participant hereafter may have arising out of acceptance of any prize(s) or participation in the Promotion including (but not limited to) death, personal injury and damage to property and whether or not direct, consequential or foreseeable.
• Each participant hereby agrees to indemnify and hold the Organiser and each of its subsidiaries, affiliates, related companies, advertising and promotion agencies and each of its and their respective directors, employees, agents and representatives (the “Released Parties”) harmless from and against any losses, damages, rights, claims, or cause of action of any kind arising, in whole or in part, directly or indirectly, as a result of the participant’s breach of the participant’s warranties and undertaking and any breach of the Terms of Promotion and / or the rules and regulations of the Promotion, participation in the Promotion or arising in connection with a prize. The Released Parties shall not be responsible for lost, late, misidentified or misdirected entries or telecommunication or computer hardware or software performance, errors, delays or failures.

Disclaimer

• The Organiser disclaims all warranties with respect to the Promotion. The Promotion and the prizes are provided ‘as is’ and ‘as available’.

Intellectual property

• All intellectual property rights used in relation to the Promotion belong to the Organiser and its parent and related companies (“Organiser Group”).
• All intellectual property rights in connection with this Promotion shall only vest in the Organiser Group. The participants shall not be permitted at any time to reproduce or distribute any intellectual property rights in respect of this Promotion.
• Entries and details submitted in connection with the Promotion (whether in written, audio or visual form, a combination of those, or any other form) or any photographs, video and/or film footage or audio recording taken of the participants shall be the property of the Organiser. The Organiser may use the material in any medium and in any reasonable manner it sees fit. Copyright of any such material becomes and remains the sole property of the Organiser. The participant hereby assigns to the Organiser all worldwide copyright and like rights in the entries and waive all moral rights.

Liability

• The participant acknowledges that his/her participation in the Promotion shall be at his/her own risk.
• Each participant agrees that except in respect of damages, losses, injuries, rights, claims or actions caused by or arising from the negligence of the Organiser, the Organiser shall not be liable or responsible for damages, losses, injuries, rights, claims or actions of any kind in connection with the Promotion, or resulting from the acceptance, possession, use/misuse of prizes, or participation in the Promotion. To the extent permitted by law, the participant will assume full liability and responsibility in case of any liability, mishap, injury, damage, loss, claim, actions of any kind or accidents resulting from their participation in the Promotion or resulting from the acceptance, possession, use/misuse of prizes and a participant agrees to release and hold the Organiser free and harmless of any liability.
• Each participant further agrees that the Organiser will not be responsible or liable for any Entries that are late (including delayed data transmissions), tampered with, garbled, incomplete, misdirected, lost, mutilated, delayed, corrupted, duplicated or otherwise not in compliance with these Terms of Promotion or arising due to the fault of the participant.
• The Organiser shall not be liable to any participant nor shall the Organiser be deemed to be in breach of the Terms of Promotion by reason of any delay in performing, or any failure to perform, any of the Organiser’s obligations hereunder, if the delay or failure was due to any cause beyond the Organiser’s reasonable control.
• All rights and privileges herein granted to the Organiser are irrevocable and not subject to rescission, restraint or injunction under any and all circumstances. Under no circumstances shall the Participant have the right to injunctive relief or to restraint or otherwise interfere with the Organisation of the Promotion, the production, distribution, exhibition, and/or exploitation of the Promotion and/or any product based on and/or derived from the Promotion.
• Notwithstanding the foregoing, nothing in these Terms of Promotion is intended to limit any rights the participants might have as a consumer under applicable local law or other statutory rights that may not be excluded nor in any way to exclude or limit the Organiser’s liability to the participants for any loss or damage arising from the breach or negligence on the part of the Organiser.
• The Organiser reserves the right at its reasonable discretion to disqualify any individual that it determines to be tampering with the entry process or the operation of the Promotion or its website (if any), to be acting in breach or potential breach of these Terms and Conditions. No correspondence will be entertained.
• The Organiser reserves the right to cancel the Promotion at any time due to unforeseen circumstances, sovereign laws and regulations.
• No warranty or guarantee is given by the Organiser in relation to any of the prizes and to the fullest extent permitted by law, the Organiser, its agents and trading partners will not be liable for any loss or damage whatsoever which is suffered or sustained as a result of receipt or use of any prize awarded pursuant to this Promotion. The Organiser does not recommend or guarantee the performance of any contractor or other obligations of any third parties associated with the prizes and will not be liable for any damage or loss suffered as a result of a contractor or third party or any fraud committed by any contractor or third party.
• During the Promotion, any request or complaint concerning the Promotion and the Terms of Promotion may be sent via e-mail to MY1-General.Enquiry@heineken.com and stating the participant’s name, address, e-mail address and telephone number. The participant will be contacted within a reasonable time after receipt, however the Organiser’s decision is final on all matters. The Organiser will not engage in any correspondence related to the selection of the winner.

Other Provisions

• Nothing in or relating to this Promotion may be reproduced or published without the Organiser's express consent.
• No rights can be derived from this Promotion or the results thereof.
• The Promotion is void where the same is prohibited or restricted by any local, national, state, or any governmental laws.
• If these Terms of Promotion are or become partially void, the Organiser and the participant will continue to be bound by the remainder of the same. The parties shall replace the void part with provisions that are valid and have legal effect that correspond with those of such void part as much as possible, taking into account the content and the purpose of these Terms of Promotion.
• These Terms of Promotion will prevail over any inconsistent terms, conditions, provisions or representations contained in any other promotional materials advertising of the Promotion.
• This Promotion is subject to the Malaysian Advertising Code for Alcoholic Beverages.
• The participants shall not be entitled to assign any of the rights or sub-contract any of the obligations herein unless expressly provided for within this Terms of Promotion or with the express consent of the Organiser. The Organiser shall be entitled to assign or sub-license the whole or any part of its rights hereunder to any third party as may be determined by it.
• All rights and privileges herein granted to the Organiser are irrevocable and not subjected to rescission, restraint or injunction under any and all circumstances. Under no circumstances shall the Participants have the right to injunctive relief or to restrain or otherwise interfere with the organization of the Promotion, the production, distribution, exhibition and/or exploitation of the Promotion and/or any product based on and/or derived from the Promotion.
• This Terms of Promotion has been changed most recently in December 2020.