
Campaigns
It's when you feel like a great driver, you shouldn't drive.
Heineken® is proud to launch its new ‘When You Drive, Never Drink’ campaign to address the issue of overconfidence when drinking alcohol. With the help of McLaren F1 Driver Daniel Ricciardo and we want to empower consumers to make the right choice to never drive if they’ve had anything to drink.
#WhenYouDrinkNeverDrive #WhenYouDriveNever Drink #HeinekenF1
Starring Daniel Ricciardo